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MKT120 — Principles of Marketing

3 credits · 3 hours

MKT 120 - Principles of Marketing Add to My Favorites MKT 120 - Principles of Marketing 3 Credit Hour(s) This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making. Class Hours: 3

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