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THEA 332 — Arts Entrepreneurship and Management

Credits: 3 Typically Offered: FALL Arts Entrepreneurship is a hands-on, project-based course that guides students through the process of creating, developing, and launching their own creative enterprise. Students will explore the practical and strategic tasks required to build a sustainable arts venture, including defining mission and vision, identifying target audiences, conducting market analysis, developing branding and marketing strategies, creating budgets and financial plans, and pursuing funding through grants, sponsorships, and earned income.

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