Marketing (AS Degree)
Program Goal: Career GE Pattern(s): Butte Local, Cal-GETC Program Code: 01311.00AS The Marketing program is designed to provide students with a well-rounded education in business operations, management techniques, human relations, accounting, and economics with an emphasis in marketing principles, sales, and advertising.
Courses
- ACCT 20 — Introduction to Accounting (3.00 units)
- BCIS 13 — Business Communication (3.00 units)
- BCIS 33 — Skills for the Working Professional (1.00 units)
- BCIS 81 — Microsoft Excel for Business (1.00 units)
- BUS 8 — Introduction to Business Law (3.00 units)
- BUS 20 — Introduction to Business (3.00 units)
- BUS 35 — Leading and Supervising Teams (3.00 units)
- BUS 50 — Sales Strategies (3.00 units)
- BUS 60 — Advertising and Promotion (3.00 units)
- BUS 64 — Principles of Marketing (3.00 units)
- BUS 68 — Web Marketing (3.00 units)
- COMM C1000 — Introduction to Public Speaking (3.00 units)
- ECON 4 — Principles of Microeconomics (3.00 units)
- ART 31 — Graphic Design I (3.00 units)
- BCIS 15 — Web-based Tools for Business (3.00 units)
- BCIS 18 — Introduction to Business Technology (3.00 units)
- BUS 25 — Introduction to Entrepreneurship (3.00 units)
- MSP 5 — Introduction to Interactive Web Design and Authoring (3.00 units)
- MSP 74 — Multimedia Production I (3.00 units)