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MARK230 — Retail Management

3 credits · 3 hours

MARK 230 - Retail Management MARK 230 - Retail Management Total Hours: 45 Students will explore retailing institutions’ principles and practices with special emphasis on layout and store design, organization structure, merchandise assortments and strategy, financial strategy, the buying function, staffing and building customer loyalty. Students study the interrelationship of merchandise strategies with retail marketing strategies. Prerequisites One of: C in MARK 110

Prerequisites: MARK110

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