MKT 223 — Customer Experience. 3.0 Credits. Class-3.0. Clinical-0.0. Lab-0.0. Work-0.0
This course stresses the importance of customer relations in the business world. Emphasis is placed on learning how to respond to complex customer requirements and to efficiently handle stressful situations. Upon completion, students should be able to demonstrate the ability to handle customer relations. Students should also be able to effectively build rapport with customers to identify product needs and bridge those needs to available products and services.