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HOR 277 — Horticulture Sales & Services

3 credits · 3 hours

This course introduces various strategies for marketing horticulture products and services. Topics include wholesale, retail, and consignment sales; advertising media; costing products and services; preparing estimates, bids, and proposals; and consumer relations. Upon completion, students should be able to develop a marketing strategy for various horticulture products and services.

Prerequisites: HOR-160

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