BUSN175 — Retailing
BUSN 175 - Retailing BUSN 175 - Retailing 5 Credits Retailing examines the operations and management of various types of retailing entities around the world. The course covers basic retail management strategies, merchandise planning, sales promotion, customer service, and control practices. Fees Quarters Typically inter Online Designed to Serve General business students as well as students in other professional-technical programs and the general public Active Date 20220330T15:32:43 Grading Basis Decimal Grade Class Limit 38 Lecture 55 Total Degree Distributions: ProfTech Course Yes Restricted Elective Yes Course Outline Perspectives on retailing: Definition of retailing, types of retailers, and changes in the retail industry. Retail strategic planning and operations management. Retail customers: Demographic, social, economic, and political trends; consumer behavior model Models of retail competition. Management of the supply chain: Types of chains and retailer-supplier relations. Legal and ethical behavior: Price fixing, promotional constraints; product constraints; supply constraints; ethics in retailing. Market selection and retail location analysis Management of retailer’s finances Merchandise buying and handling: Dollar-merchandise plan; inventory planning; vendor negotiations. Retail pricing: