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MGT 300 — Introduction to Entrepreneurship

3 credits · 3 hours

Examines the feasibility of a new business concept and the fundamentals of organizing a small business. Students measure their potential as an entrepreneur, identify business opportunities, examine entry strategies, understand the advantages and disadvantages of buying a business and evaluate the value of that business. Focuses on realizing business strengths, weaknesses, opportunities and threats. Implements the planning process through feasibility and business plans. Arts & Sciences Elective Code: B

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