HOS204 — Convention & Meetings Management
3 Cr. Per Week: 3 Lec. This course introduces students to the field of meetings and convention management in the hospitality industry. It defines the scope and segmentation of the meetings market including: key players, relevant marketing and sales strategies, the planning and implementation process from the user and provider perspectives, management challenges, impact of IT, and current trends. Usually pring semester Click here for the Class Schedule