BID-635 — Proj Mgmt: Back to Square One
THE CONCEPTUALIZATION PHASE OF PROJECT MANAGEMENT We never seem to have the time to do it right, but we always have the time to do it over. Although often neglected, the highly critical project conceptualization phase sets the stage for success. During this phase, a project manager and team will establish a project's value and communicate its scope by answering the what, why, how and how much of each project.