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MKTG-2110 — Principles of Marketing 3

MKTG-2110 Principles of Marketing 3 MKTG-2110 Principles of Marketing 3 Survey of modern marketing concepts and practices focusing on the marketing mix: product, pricing, promotion, and distribution strategies. Topics include; the marketing environment, consumer behavior, marketing research, target marketing, and the ethical and social responsibilities of marketers. Formerly BADM-242 00 Fee - Resource (A) $90.00 (Inclusive Access)

Prerequisites: BUSA-1110

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