CampusAnswers

WEB213 — Internet Mkt & Analytics

3 credits · 3 hours

WEB 213 - Internet Mkt & Analytics WEB 213 - Internet Mkt & Analytics Class: 2 Lab: 3 Clinical: 0 Work: 0 Topics include Search Engine Optimization (SEO), Pay Per Click advertising (PPC), Search Engine Marketing (SEM), web analytics, eye-tracking software and email marketing. Upon completion, students should be able to set up, monitor and maintain SEO optimized websites; and develop strategies for online marketing and advertising plans.

Part of

Source ↗

← back to southpiedmont catalog