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BUSA220 — Principles of Marketing

3 credits · 3 hours

BUSA 220 - Principles of Marketing BUSA 220 - Principles of Marketing This course is an introduction to the basic principles and practices in industrial, consumer, and international marketing. Topics include product development, pricing, distribution, and promotion. The course prepares students for advanced study in specialized areas of marketing, retailing, and sales. Prerequisite: BUSA101 Prerequisite: BUSA 101

Prerequisites: BUSA101

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