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GRAD135 — Advertising and Package Design

3 credits · 3 hours

GRAD 135 - Advertising and Package Design GRAD 135 - Advertising and Package Design This course introduces the student to the development, scheduling, and production of 3D primary and secondary packaging plus related print materials. The focus of the course is on design, research, marketing, advertising, and sales for the retail marketplace. Students will obtain a working knowledge of product related resources such as photography, printing, product/model comprehensives, sales samples, molding, and quality control. The course will also explore the preparation of all products and material for final production. Prerequisite: GRAD 122

Prerequisites: GRAD122

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