MKTG2423 — Principles of Marketing

MKTG 2423 - Principles of Marketing Add to Catalog Favorites MKTG 2423 - Principles of Marketing A study of the marketing mix, including product, price, promotion and distribution and the influence of political, competitive, social, and technological environments on the marketing mix. The course also includes a review of marketing research and consumer behavior. Semester all, Spring, Summer

Part of

• Business Certificate
• Communication AA
• Management Option, Business AAS
• Marketing AS
• Marketing Option, Business AAS

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