Marketing Minor
Students pursuing a minor in marketing will learn the basics of marketing principles, effective personal selling, the psychology of consumer behavior, and marketing research methods.
Courses
- MKTG3300 — Principles of Marketing
- MKTG3310 — Consumer Behavior
- MKTG3400 — Marketing Research
- ENTR3150 — Entrepreneurial Marketing
- IBUS3360 — International Marketing
- MKTG2200 — Personal Selling
- MKTG3230 — Digital Marketing
- MKTG3250 — Integrated Mktg Communication
- MKTG3700 — Branding & Design
- MKTG4100 — Retail Management
- SRM3006 — Sport Mktg and Communication
- GBUS1005 — Orientation to Online Learning