BA265 — Business Communications
3 Credit(s) This course provides the student with skills needed to communicate effectively and efficiently in today’s workplace. Topics include the following: planning, organizing, and formatting business messages; applying the six C’s to correspondence; composing messages using the direct, indirect, and persuasive approaches; creating media communications such as newsletters, agendas, and minutes; conducting the job search—resume, cover letter, follow-up letters and interviewing techniques. This course will include brief oral presentations. Pre/