BUS 103 — Principles of Marketing
This course covers the history of marketing and development of current marketingpractices. Emphasis is on the marketing concept and the decision-making process. Includes practical applications designed to develop student interest in the field of marketing.
Part of
- Accounting AS
- Accounting AS (ACOS) - Saratoga Branch Campus
- Agricultural Business AAS
- Business Administration AS
- Business Administration AS (BADS) - Saratoga Branch Campus
- Culinary and Baking Arts AOS
- Culinary Arts AAS
- Culinary Certificate
- Entrepreneurship and Business Management Certificate
- Hospitality Management AAS
- Journeyworker - Technical Trades Management AOS
- Management, Marketing and Entrepreneurship AAS
- Management, Marketing and Entrepreneurship AAS (BMES) - Saratoga Branch Campus
- Outdoor Education AAS