BMKT 484 — Internet Marketing Practicum: 3 Credits (3 Lec)
(Sp) Internet Marketing Practicum introduces students to one of the most important and fastest growing sectors in marketing – Internet advertising. Students manage live Google Ads campaigns working with nonprofit clients using real money, gathering actual data to make strategic marketing decisions. Online registration reserved for business majors & other majors for whom this course is a degree requirement. Other interested students email [email protected] to request registration
Prerequisites: BMKT 325, BMKT 337, BMKT 343, BMKT 420