GDSN 368 — Art Direction: 4 Credits (1 Lec, 3 Lab)

(Su) Offered in rotation with other GDSN 300 level 5 credit courses. This course is an examination of art direction as a skill, as it relates to contemporary advertising and marketing. Students evaluate current advertising platforms such as posters; magazines; outdoor boards and existing new media platforms

Prerequisites: GDSN 224, GDSN 300