NCBUSCS048 — Navigating, Managing and Maste
Discussing the fundamental importance of donor relations as a key component in non-profit management. The course will explore the necessity in managing donor relationships on a daily, monthly, annual and long-term basis ensuring the overall financial health of an organization. Tips and strategies will be offered while balancing a moves management approach in all mediums of communications. Platforms such as, social media, direct calls, direct mail appeals as well as the use of an organizations website will be discussed as tools to marketing and communicate with donors leading up to the "ask" to make a gift.