MCOM250 — Principles of Strategic Communication
MCOM 250 - Principles of Strategic Communication MCOM 250 - Principles of Strategic Communication (3 credits) Meets GOAL 5. This course introduces students to the general field of strategic communication with an emphasis on advertising and public relations. The course covers an overview of topics including the foundations of strategic communication, strategic communication planning and execution, as well as strategic communication assessment and evaluation. Grade or P/NC. each semester. Course Registration