BUS 185 — Elements of Marketing 3 Units (AA/AS; CSU) 54 lecture hours

A course focusing on the moving of goods, services, and ideas from producer to consumer. Topics include: functions and institutions of marketing; marketing research and customer motivation; buying, selling, pricing and competition; transportation, storage and packaging; banking, communication, and insurance.

Part of

• A.S. in Business
• A.A. in Public Relations

Source ↗

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