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Marketing B.B.A.

Degree

Marketing is about facilitating exchanges. For an organization to be successful, it must understand the customer and the customer's needs. An organization seeks to meet these needs in a competitive environment by developing a marketing mix of product and service, price, promotion, and distribution that will satisfy the customer's and organization's objectives. Marketing majors learn to utilize quantitative and qualitative information to formulate solutions to marketing problems. They also learn to communicate skillfully, in written and oral formats. Just like the field of marketing, career opportunities in marketing are diverse. Not only are marketing positions very visible within an organiz

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