Marketing, BS
Courses
- ACCT 211 — Principles of Accounting I
- ACCT 212 — Principles of Accounting II
- BLAW 305 — Business Law I: Legal Environment and Contract Law
- ECON 201 — Principles of Microeconomics
- ECON 202 — Principles of Macroeconomics
- ECON 470 — International Business & Economics
- FIN 230 — Business Statistics I
- FIN 350 — Introduction to Financial Management
- MGMT 101 — Introduction to Business
- MGMT 221 — Computer Concepts and Applications
- MGMT 300 — Management Principles
- MGMT 440 — International Management
- MKTG 301 — Principles of Marketing
- MKTG 310 — Marketing Distribution Management
- MKTG 321 — Retail Management
- MKTG 331 — Principles of Selling
- MKTG 351 — Introduction to Digital Marketing
- MKTG 381 — Advertising Management
- MKTG 411 — Integrated Marketing Communications (IMC)
- MKTG 421 — Business-to-Business Marketing
- MKTG 431 — Sales Management
- MKTG 441 — Marketing Research
- MKTG 442 — Creativity and Innovation
- MKTG 452 — Social Media Marketing
- MKTG 453 — Digital Marketing Analytics
- MKTG 455 — Mobile Marketing
- MKTG 461 — Entrepreneurial Marketing
- MKTG 471 — International Marketing
- MKTG 481 — Negotiation Strategies and Tactics
- MKTG 491 — Strategic Marketing Management
- MKTG 495 — Senior Examination